Management Group

Tiina Alahuhta-Kasko (b. 1981)

President & CEO

Employed by the company since 2005
M. Sc. (Econ), CEMS MIM

  • Chief Operating Officer (COO) and Member of Management Group of Marimekko Corporation, 2014-2015
  • Chief Marketing Officer (CMO) and Member of Management Group of Marimekko Corporation, 2012-2015
  • Head of PR, PR Manager of Marimekko Corporation, 2005-2012
  • Member of the Board and People and Remuneration Committee of Finnair Plc, 2019–

Elina Anckar (b. 1968)

Chief Financial Officer (CFO)

Employed by the company since 2015
M. Sc. (Econ)

  • Director of Finance and HR of A-lehdet-group, 2013-2015
  • Vice President, Head of Business Control, Broadband Services Finland of TeliaSonera Finland Oyj, 2012-2013
  • Chief Financial Officer of Sodexo Oy, 2007-2012
  • Country Controller of H&M Hennes & Mauritz Oy, 2002-2007

Rebekka Bay (b. 1969)

Chief Creative Officer, Creative Director

Employed by the company since 2020
BA (Hons) in Fashion

  • Creative Director of Uniqlo Global Innovation Center Inc., 2017–2020
  • Head of Design and Product of Everlane (New York), 2015–2017
  • Creative Director EVP of Gap Global Design, Gap Inc. (New York), 2012–2015
  • Creative Director of Bruuns Bazaar (Copenhagen), 2011–2012
  • Creative Director of COS (London), 2006–2011

Tina Broman (b. 1969)

Chief Supply Chain and Product Officer

Employed by the company since 2017
Degree in women’s tailoring and textile art

  • Product Director and Member of the Executive Management Team of Tiger of Sweden AB 2013–2017; Production and Sourcing Director Global and Member of the Executive Management Team 2008–2013; Production and Sourcing Manager 2003–2008
  • Buyer of Filippa K AB 1999–2003

Kari Härkönen (b. 1981)

Chief Digital Officer (CDO)

Employed by the company since 2016
M. Sc., MBA

  • Director of Ecommerce of Sanoma Digital, 2014-2016
  • Country Manager Finland of Zalando (Berlin), 2013-2014
  • Consultant of McKinsey & Company, 2011-2012

Noora Laurila (b. 1982)

Senior Vice President, Sales, Region West

Employed by the company since 2022
M. Sc. (International Business)

  • Nordic Business Development Director, L’Oréal Nordics, 2021–2022
  • Market Director & Country Lead, L’Oréal Finland, 2019–2021
  • Various positions in sales, marketing, and product management, L’Oréal Finland, L’Oréal Nordics & L’Oréal Denmark, 2008–2019.   

Sanna-Kaisa Niikko (b. 1986)

Chief Marketing Officer

Employed by the company since 2005
BA (English)

  • Global Creative Brand Marketing Director, Marimekko, 2018-2020
  • PR and Communications Senior Manager, Fiskars, 2018
  • Head of Community Management, Marimekko, 2018
  • Sales Manager, Ready-to-wear, bags and accessories, 2017; Marketing Manager, North America, 2016-2017; PR Manager 2015-2017; various positions in sales and marketing, 2005-2015, Marimekko
  • Member of the Board of Finnish Textile & Fashion 2022–

Tanya Strohmayer (b. 1970)

Chief People Officer

Employed by the company since 2017
BBA (Political Science, International Business)

  • Human Resources Director of Huurre Group, 2016-2017
  • Human Resources Director of Paulig Group, 2009-2016
  • Director, Human Resources and Communications of Starcut Ltd., 2008-2009
  • Various development and project management positions in Nokia Corporation, 2000-2008

Riika Wikberg (b. 1981)

Chief Business Development Officer

Employed by the company since 2017
M. Sc. (Econ), CEMS MIM

  • Various business development positions in Fiskars Corporation 2009-2013 and Outotec 2013-2017
  • Consultant, The Boston Consulting Group, 2005-2009